Vista Mart: Video Analytics for Retail Business
VistaMart is a video analytical solution for smarter, more profitable and effective retail. It uses cognitive media analytics to monitor customer demographics, such as age, ethnicity, gender and even the emotions of customers which helps retailers to operate at an optimal level and to maximise their revenue.
What Is VistaMart
VistaMart is a video analytical solution for smarter, more profitable and effective retail.VistaMart uses cognitive media analytics to monitor customer demographics, such as age, ethnicity, gender and even the emotions of customers. It also analyses the number of people who pass the store, the number who enter the store and the behaviour of customers in the story from the moment they arrive to when they leave. Moreover, the VistaMart technology analyses the presence of staff, to make sure that shoppers are being properly looked after and that they are not forced to wait for long periods of time unattended. With regards to products, this technology effectively analyses the placement of products in the store, monitoring theft and the location of expiring goods. Video analytics for retail business plays a crucial role in optimizing store operations, improving customer experience, and maximizing profits.
By understanding customer demographics and behaviour and optimising the placement of products in a store, VistaMart
helps retailers to operate at an optimal level and to maximise their revenue.
Few of our Key Features
Customer Data Analytics
Customize your sales promotion activities and store layout through VistaMart’s features that can analyse crowd entering the store, monitor the conversion rate, distinguish customer demographics through face detection, track customer dwell time and capture customer profile eyeballs of different product brands through heat maps.
Optimize the placement of staff by leveraging our dashboards that would display and trigger alerts through sentiment analysis or long queue analysis thereby improving customer experience by reducing customer wait time.
Fortify the tracking system and safety of Manage inventories, restocking decisions and shelf displays by not only analysing product availabilities on shelves through empty spaces but also reviewing granular data like the specific brands that need to be restocked or displayed in various aisles.
Loss and Theft detection
Secure your store and reduce shrinkage through VistaMart that would monitor shoplifting by staff or employees and trigger alerts that call for immediate action. Go one step ahead and avoid losses by identifying the availability of expiry-prone products.
Harness the power of machine learning that can make predictions based on past trends to help the store owner make decisions that drive business.
Improve focused decision making through edge devices with small cameras that are mobile and can be attached to shelves of retail stores for dedicated monitoring of particular brands, developing Planogram solutions and studying Customer Experience and Customer satisfaction through emotions.
Go beyond security surveillance to capitalize store cameras for rich consumer insights. Click below to see a simple demonstration of some of our offerings.
Customer Data Analytics
Monitor all the key details of your customers and staff on a single easy to use dashboard that can give you the number of customers in your store, customer demographics and emotions, potential customers, staff availability in each aisle and product movements.